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sports marketing impacting the economy

Daily blog: Explain how sports marketing has impacted the economy

Sports has became one of the most popular things in today's world. Almost everyone has participated in a sport whether it's just running on your own or being on a team. Physical Education is required to receive a high school diploma. To me that sounds like a lot of money being put into this market. Think of all the tennis shoes kids have to buy, all the equipment that schools have to buy for the kids to be able to learn and play the sports, jerseys that sports team have to buy, or even just energy bars or sports drinks that athletes consume. If you really think about it, a lot of money is going to into sports marketing. You see all these commercials on television about sports apparel and sporting events. A lot of promoting goes into a sporting event because they make their money on all the people attending the game. If they don't promote and make people aware then they won't make any money. It has impacted the economy because people spend their hard earned money on it without hesitation. 


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Question - How does Hulu benefit from this arrangement? How does the NHL benefit? How does TNT benefit?

Hulu, NHL, and TNT all get advertising.

Ticket prices

Daily blog: In recent years the prices charged for tickets have skyrocketed:
Major college football games, such as Alabama vs Texas A&M, can cost $770 each.
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Why do you think tickets for concerts and sporting events cost so much?

I think that tickets cost this much because it takes a lot of money to put on these shows and for everyone to get paid and make revenue then the prices have to be more expensive. The more you pay the better the show you will receive.

Worst/Least effective promotion

Blog: Look at the promotions featured in the article linked below. Which promotion do you think is the worst/least effective? Why? 

The promotion that was least effective would be the brittany spears one because she was an advocate for being a good parent but then was caught driving with her daughter on her lap which is not safe and illegal. She went back on everything she was trying to tell people to do. The Newark Bears made fun of the incident and many people got into the game free.