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ESPN morning

Daily blog: 
"Get Up" - ESPN's new morning show. What are some of the reasons that ESPN created this show? What is their goal for the show? Do you think the show will yield the results desired by ESPN?
See the link below for information on "Get Up."

ESPN has always stayed away from the morning time but now they think that this new morning broadcast could be exactly what this channel needs. Their goal for this new broadcast is to reach new viewers. I think that maybe they could get the results that they are planning for but my personal opinion of the show is that it may not. It begins at 7 A.M. and most people, unless they are working, are sleeping at this time. If someone is getting ready for work then I don't think they would be watching this broadcast. I also believe that 3 hours is a bit too long. 

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